With technical expertise, innovative problem-solving, and the latest best practices, Neoteric conceived and built a website from scratch for a brand new Terra Foundation initiative. Nick and his team created a content portal that allowed our many partners to submit and manage their own event pages — an efficient time saver for everyone! Thanks to them, we were able to manage hundreds of partners and events. To our great benefit, as the site evolved through several stages, Neoteric applied their smart and strategic approach every time.

Eva Silverman, Project Director
Art Design Chicago

Situation

Goals

‘Our aim is for everyone in Chicago to be involved, to engage people in conversations about art. We believe that art has the power to distinguish cultures and unite them,’ says Siegenthaler, echoing Terra’s belief.

Celebrating the diversity of Chiago’s cultural landscape
Apollo: The International Art Magazine

Work

Outcomes

For the crowds who frequent the Art Institute of Chicago — where a major retrospective of Charles White opens in June — the Art Design Chicago brochure and website may direct them to related shows at off-the-beaten-track institutions in Pilsen or Evanston as well as the South Side. “By putting this platform together, we’ve been able to see some broad themes that have emerged across a swath of exhibitions,” Ms. Glassman said. She hopes “that layering is going to spark new ways of thinking about different American artists and who’s in the story of American art.”

Beyond Frank Lloyd Wright: A Broader View of Art in Chicago
New York Times

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